User Persona

Targeting users based on different user persona such as Name, Age, DOB, Gender, etc allows you to identify how different users experience, react and behave in relation to feature 'X' within the given context. A user property can be of type BOOLEAN, STRING, NUMBER, DATE,  List, and GEOPOINT
CustomFit.ai supports following operation types:
Operator Type
Property type
Description
IS_ONE_OF, IS_NOT_ONE_OF
string,
Exact match
​
number
​
​
boolean
​
​
date
​
STARTS_WITH, DOES_NOT_STARTS_WITH
string
Prefix match
ENDS_WITH, DOES_NOT_ENDS_WITH
string
Suffix match
CONTAINS, DOES_NOT_CONTAINS
string
Sub string match
BEFORE, AFTER
date
Date comparisons
GEO_DISTANCE_MAX, GEO_DISTANCE_MIN
geo point
Geo fencing
GREATER_THAN, GREATER_THAN_OR_EQUAL_TO, LESSER_THAN, LESSER_THAN_OR_EQUAL_TO
number
Number comparisons
CONTAINS_IN_LIST, DOES_NOT_CONTAINS_IN_LIST
list
Exact match of an item in a list

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User Behavior

Last updated 1 year ago

Operator Type	Property type	Description
IS_ONE_OF, IS_NOT_ONE_OF	string,	Exact match
	number
	boolean
	date
STARTS_WITH, DOES_NOT_STARTS_WITH	string	Prefix match
ENDS_WITH, DOES_NOT_ENDS_WITH	string	Suffix match
CONTAINS, DOES_NOT_CONTAINS	string	Sub string match
BEFORE, AFTER	date	Date comparisons
GEO_DISTANCE_MAX, GEO_DISTANCE_MIN	geo point	Geo fencing
GREATER_THAN, GREATER_THAN_OR_EQUAL_TO, LESSER_THAN, LESSER_THAN_OR_EQUAL_TO	number	Number comparisons
CONTAINS_IN_LIST, DOES_NOT_CONTAINS_IN_LIST	list	Exact match of an item in a list