User Persona

Targeting users based on different user persona such as Name, Age, DOB, Gender, etc allows you to identify how different users experience, react and behave in relation to feature 'X' within the given context. A user property can be of type BOOLEAN, STRING, NUMBER, DATE, List, and GEOPOINT

CustomFit.ai supports following operation types:

Operator Type

Property type

Description

IS_ONE_OF, IS_NOT_ONE_OF

string,

Exact match

number

boolean

date

STARTS_WITH, DOES_NOT_STARTS_WITH

string

Prefix match

ENDS_WITH, DOES_NOT_ENDS_WITH

string

Suffix match

CONTAINS, DOES_NOT_CONTAINS

string

Sub string match

BEFORE, AFTER

date

Date comparisons

GEO_DISTANCE_MAX, GEO_DISTANCE_MIN

geo point

Geo fencing

GREATER_THAN, GREATER_THAN_OR_EQUAL_TO, LESSER_THAN, LESSER_THAN_OR_EQUAL_TO

number

Number comparisons

CONTAINS_IN_LIST, DOES_NOT_CONTAINS_IN_LIST

list

Exact match of an item in a list